{"id":140,"date":"2018-12-07T08:51:56","date_gmt":"2018-12-07T16:51:56","guid":{"rendered":"https:\/\/www.codedread.com\/comicbooks\/?p=140"},"modified":"2020-12-05T12:10:35","modified_gmt":"2020-12-05T20:10:35","slug":"7-birth-of-an-industry","status":"publish","type":"post","link":"https:\/\/www.codedread.com\/comicbooks\/7-birth-of-an-industry\/","title":{"rendered":"7 &#8211; Birth of an Industry"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"695\" height=\"1024\" src=\"https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/new-fun-1-695x1024.jpg\" alt=\"The cover of New Fun #1, published in January 1935, the first comic book by the company that would eventually be known as DC Comics.\" class=\"wp-image-141\" srcset=\"https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/new-fun-1-695x1024.jpg 695w, https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/new-fun-1-204x300.jpg 204w, https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/new-fun-1-768x1131.jpg 768w, https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/new-fun-1.jpg 1081w\" sizes=\"auto, (max-width: 695px) 100vw, 695px\" \/><figcaption>New Fun #1, 1935<\/figcaption><\/figure>\n\n\n\n<p>Before 1935, comic books were an unprofitable experiment by one company: Eastern Color.&nbsp; Starting in January 1935, this experiment becomes an industry as a new company enters the arena with New Fun Comics #1 by National Allied Publications.<\/p>\n\n\n\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/More_Fun_Comics\">New Fun Comics<\/a> was black and white and contained things like funny animal strips and western stories but is historically important for three reasons:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>It was the first comic book to feature new content, written specifically for comic books (not reprinted from newspapers).<\/li><li>It was the first comic book to feature an editorial page, giving its readers a sense of the magazine&#8217;s identity and community.<\/li><li>The National Allied Publications company later became known as DC Comics.<br><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"336\" src=\"https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/comic-book-ads-1024x336.png\" alt=\"First ad in a comic book for Buck Rogers toys sold by Daisy Air Rifles, January 1935.\" class=\"wp-image-145\" srcset=\"https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/comic-book-ads-1024x336.png 1024w, https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/comic-book-ads-300x98.png 300w, https:\/\/www.codedread.com\/comicbooks\/wp-content\/uploads\/2018\/12\/comic-book-ads-768x252.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>1935 was also significant because it was the <a href=\"https:\/\/legionofandy.com\/2016\/07\/29\/ben-day-dots-part-7-the-birth-of-the-comic-book\/#succ1\">first month when comic books contained advertising<\/a>.&nbsp; Both Famous Funnies and New Fun both had ads for things like Daisy Air Rifles.<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Before 1935, comic books were an unprofitable experiment by one company: Eastern Color.&nbsp; Starting in January 1935, this experiment becomes an industry as a new company enters the arena with New Fun Comics #1 by National Allied Publications. New Fun Comics was black and white and contained things like funny animal strips and western stories [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":141,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[13,14,32],"class_list":["post-140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-13","tag-dc","tag-firsts"],"_links":{"self":[{"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/posts\/140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/comments?post=140"}],"version-history":[{"count":11,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/posts\/140\/revisions"}],"predecessor-version":[{"id":3086,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/posts\/140\/revisions\/3086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/media\/141"}],"wp:attachment":[{"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/media?parent=140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/categories?post=140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.codedread.com\/comicbooks\/wp-json\/wp\/v2\/tags?post=140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}